Pasar konsumen philip kotler biography

Kotler, Philip and Gary Amstrong.

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Philip Kotler

American scientist, world-renowned professor of international marketing

Date of Birth: 27.05.1931
Country: USA

Content:

Biography of Philip Kotler
Contributions to Kellogg School of Management
Author and Influencer
Consulting and Global Influence

Biography of Philip Kotler

Philip Kotler, an American scholar and internationally renowned professor of international marketing, was born on May 27, 1931, in Chicago, Illinois.

He was born into a family of immigrants from the Russian Empire. Kotler earned his master's degree in economics from the University of Chicago and his Ph.D.

The document defines key concepts in marketing such as the importance of marketing, its scope, and core concepts.

Kotler has worked for many large companies in the areas of marketing strategy, planning and organization, and international marketing.

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This study aims to determine the motivation and consumer behavior housewife and working woman in buying industri leather craft in Yogyakarta as.

Kotler & Armstrong () mendefinisikan harga sebagai jumlah nilai yang ditukar konsumen atas manfaat yang diperoleh karena telah memiliki atau menggunakan.

in economics from the Massachusetts Institute of Technology. He also studied mathematics at Harvard University and specialized in behavioral sciences at the University of Chicago.

Contributions to Kellogg School of Management

Kotler has made significant contributions to the success of the Kellogg School of Management, one of the world's leading business schools.

For six